Adobe stated on Tuesday that it’s launching the newest iteration of its picture technology mannequin, Firefly Picture 5. The corporate can be including extra options to the Firefly web site, help for extra third-party fashions, the flexibility to generate speech and soundtracks. Notably, the replace permits artists to provide you with their very own picture fashions utilizing their current artwork.
Picture 5 mannequin can now work at native resolutions of as much as 4 megapixels, a large enhance from the earlier gen mannequin, which might natively generate photos at 1 megapixels however then would upscale them to 4 megapixels. The brand new mannequin can be higher at rendering people, the corporate stated.

Picture 5 additionally allows layered and prompt-based modifying — the mannequin treats totally different objects as layers and lets you edit them utilizing prompts, or use instruments like resize and rotate. The corporate stated it makes certain that once you edit these layers, the picture’s particulars and integrity are usually not compromised.
Adobe’s Firefly web site has supported third-party fashions from AI labs like OpenAI, Google, Runway, Topaz, and Flu to enhance its attraction to its inventive buyer base, and now the corporate is taking {that a} step additional by letting customers create customized fashions based mostly on their artwork fashion. Presently in a closed beta, this function lets customers drag and drop property, comparable to photos, illustrations and sketches, to create a customized picture mannequin based mostly on their fashion.
The corporate can be including some new options to its Firefly web site, which was redesigned earlier this 12 months. The positioning now helps you to use the immediate field to change between producing photos or movies, select which AI mannequin you need to work with, change side ratios, and extra. The positioning’s residence web page now options your recordsdata and up to date technology historical past, and also you additionally get shortcuts to different Adobe apps (these had been beforehand housed in a menu).
Adobe has additionally redesigned the video technology and modifying instrument to help layers and timeline-based modifying. This design change is presently solely out there in a personal beta, and will likely be rolled out to customers finally.

Firefly can be getting two new audio options: Customers can now make use of AI prompts to generate whole soundtracks and speech — utilizing fashions from ElevenLabs — for movies. There’s additionally a brand new approach to simply provide you with prompts: simply add key phrases and sections by choosing phrases from a phrase cloud.
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As its rivals like Canva add AI to their platforms, Adobe is attempting to cater to new-age creators who’re more and more utilizing AI of their workflows. “We’re considering of the audience for Firefly as what we name creators or next-generation inventive professionals. I feel there are these emergent creatives which might be GenAI-oriented. They love to make use of GenAI in all their workloads,” Alexandru Costin, the corporate’s VP of generative AI, informed TechCrunch over a name.
He added that with Firefly, the corporate now has extra freedom so as to add new options and mess around with the interface because it doesn’t have to stick to the muscle reminiscence of inventive professionals who may be used to sure workflows in Adobe’s current Inventive Cloud instruments.
Adobe stated on Tuesday that it’s launching the newest iteration of its picture technology mannequin, Firefly Picture 5. The corporate can be including extra options to the Firefly web site, help for extra third-party fashions, the flexibility to generate speech and soundtracks. Notably, the replace permits artists to provide you with their very own picture fashions utilizing their current artwork.
Picture 5 mannequin can now work at native resolutions of as much as 4 megapixels, a large enhance from the earlier gen mannequin, which might natively generate photos at 1 megapixels however then would upscale them to 4 megapixels. The brand new mannequin can be higher at rendering people, the corporate stated.

Picture 5 additionally allows layered and prompt-based modifying — the mannequin treats totally different objects as layers and lets you edit them utilizing prompts, or use instruments like resize and rotate. The corporate stated it makes certain that once you edit these layers, the picture’s particulars and integrity are usually not compromised.
Adobe’s Firefly web site has supported third-party fashions from AI labs like OpenAI, Google, Runway, Topaz, and Flu to enhance its attraction to its inventive buyer base, and now the corporate is taking {that a} step additional by letting customers create customized fashions based mostly on their artwork fashion. Presently in a closed beta, this function lets customers drag and drop property, comparable to photos, illustrations and sketches, to create a customized picture mannequin based mostly on their fashion.
The corporate can be including some new options to its Firefly web site, which was redesigned earlier this 12 months. The positioning now helps you to use the immediate field to change between producing photos or movies, select which AI mannequin you need to work with, change side ratios, and extra. The positioning’s residence web page now options your recordsdata and up to date technology historical past, and also you additionally get shortcuts to different Adobe apps (these had been beforehand housed in a menu).
Adobe has additionally redesigned the video technology and modifying instrument to help layers and timeline-based modifying. This design change is presently solely out there in a personal beta, and will likely be rolled out to customers finally.

Firefly can be getting two new audio options: Customers can now make use of AI prompts to generate whole soundtracks and speech — utilizing fashions from ElevenLabs — for movies. There’s additionally a brand new approach to simply provide you with prompts: simply add key phrases and sections by choosing phrases from a phrase cloud.
Techcrunch occasion
San Francisco
|
October 27-29, 2025

As its rivals like Canva add AI to their platforms, Adobe is attempting to cater to new-age creators who’re more and more utilizing AI of their workflows. “We’re considering of the audience for Firefly as what we name creators or next-generation inventive professionals. I feel there are these emergent creatives which might be GenAI-oriented. They love to make use of GenAI in all their workloads,” Alexandru Costin, the corporate’s VP of generative AI, informed TechCrunch over a name.
He added that with Firefly, the corporate now has extra freedom so as to add new options and mess around with the interface because it doesn’t have to stick to the muscle reminiscence of inventive professionals who may be used to sure workflows in Adobe’s current Inventive Cloud instruments.

















