EXCLUSIVE: Veteran leisure advertising and marketing govt Tom Cestaro has launched Mulberry Road Leisure, a full-service company devoted to forging expertise partnerships, media companies, and built-in partnerships, connecting high expertise with the world’s greatest manufacturers.
Mulberry Road will present a concierge-style method to partnership growth, providing purchasers hands-on counsel and recommendation that anticipates each step of the model, endorsement or sponsorship engagement course of from preliminary idea to closing execution.
Cestaro involves the enterprise with greater than twenty years of expertise collaborating with among the world’s most recognizable names and types. Through the years, he’s labored with expertise starting from world icons like John Legend, Khloé Kardashian, Paris Hilton, Whoopi Goldberg, and Tori Spelling to next-generation creators and influencers, corresponding to Dylan Efron and Jake Shane, to famend sports activities stars, together with John Elway, serving to bridge the hole between superstar storytelling and world model methods which have spanned the globe.
“Crucial a part of an efficient model collaboration is authenticity,” Cestaro instructed us. “When pairing expertise with a product—whether or not it’s a life-style model, a meals product, or a game-changing pharmaceutical—we discover the connections which can be significant and lasting. That’s what audiences reply to: a private vouch or natural extension of one thing you’ll need to be part of. I’ve been proud to be making these suggestions and connections for 20 years, and grateful for the chance now to function beneath my very own umbrella.”
EXCLUSIVE: Veteran leisure advertising and marketing govt Tom Cestaro has launched Mulberry Road Leisure, a full-service company devoted to forging expertise partnerships, media companies, and built-in partnerships, connecting high expertise with the world’s greatest manufacturers.
Mulberry Road will present a concierge-style method to partnership growth, providing purchasers hands-on counsel and recommendation that anticipates each step of the model, endorsement or sponsorship engagement course of from preliminary idea to closing execution.
Cestaro involves the enterprise with greater than twenty years of expertise collaborating with among the world’s most recognizable names and types. Through the years, he’s labored with expertise starting from world icons like John Legend, Khloé Kardashian, Paris Hilton, Whoopi Goldberg, and Tori Spelling to next-generation creators and influencers, corresponding to Dylan Efron and Jake Shane, to famend sports activities stars, together with John Elway, serving to bridge the hole between superstar storytelling and world model methods which have spanned the globe.
“Crucial a part of an efficient model collaboration is authenticity,” Cestaro instructed us. “When pairing expertise with a product—whether or not it’s a life-style model, a meals product, or a game-changing pharmaceutical—we discover the connections which can be significant and lasting. That’s what audiences reply to: a private vouch or natural extension of one thing you’ll need to be part of. I’ve been proud to be making these suggestions and connections for 20 years, and grateful for the chance now to function beneath my very own umbrella.”
















